"Areté: Activate Your Heroic Potential" is now available in stores. Purchase your copy today: https://www.heroic.us/arete Hi there! This is Brian, the Founder and CEO of Heroic and bestselling author of "Areté: Activate Your Heroic Potential". I appreciate you taking the time to learn a little about me and our movement. The super-short story? I’ve spent half of the last 25 years as a Founder/CEO and the other half as a Philosopher. I love integrating ancient wisdom and modern science to help YOU become the best, most heroic version of yourself so we can create a world in which 51% of humanity is flourishing by 2051. I also love my wife and two kids, burpees, waking up before the sun, meditating, trail runs, and the Heroic app we built with Metalab (who helped create Slack, Tinder, and Uber Eats) that helps me be more energized, productive, and connected every day. Want to learn more? Heroic: https://heroic.us Heroic Coach: https://heroic.us/coach
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