The Fujifilm X100VI doesn't look a lot different from the X100V, which took the internet by storm 3 years after it released. But.. why did that happen? And will it happen again? David takes a look. Check out the Fuji X100VI at https://geni.us/evKJ ~ Chapters: 00:00 Intro 01:07 Popularity of X100V 01:39 RAW vs JPG breakdown 03:31 Fujifilm film advantage 06:18 HEIF breakdown 09:27: Usability of X100VI 10:50: Wishes for full-frame Shop the merch: null Join the Discord: https://discord.gg/mkbhd Music licensed from Epidemic Sound: https://www.epidemicsound.com/referral/8m00ja Follow The Studio: https://twitter.com/TheStudio https://www.instagram.com/thestudio/ Follow the staff: Marques Brownlee https://twitter.com/MKBHD Adam Molina https://twitter.com/AdamLukas17 Alex Wolfe https://twitter.com/thealexwolfe Andrew Manganelli https://twitter.com/AndyManganelli Brandon Havard https://twitter.com/b_hvrd David Imel https://twitter.com/DurvidImel Ellis Rovin https://twitter.com/ellisrovin Jono Tan https://twitter.com/jonotan86 Mariah Zenk https://www.instagram.com/totallynotabusinessacc/ Michael Emerick https://twitter.com/Mikey_Emerick Miles Somerville https://twitter.com/SomeOfMiles Tim McMahon https://twitter.com/timmcmahonn Vinh Dang https://twitter.com/danggvinh Equipment used in this video and others: Canon EOS C70: https://geni.us/AtpxW Canon RF 15-35mm f/2.8L: https://howl.me/chHqd63eV8A Canon RF 28-70mm f/2.8L: https://geni.us/Tbimi Sennheiser MKH-416: https://geni.us/jYxRVj Sennheiser ME 2 lav: https://geni.us/0bpKiZX PowerDeWise lav: https://geni.us/SRX1Th Zoom F8n Pro: https://geni.us/tuv7o8 Hollyland Lark Max: https://geni.us/mkJRt7 Shot and produced by David Imel, Brandon Havard, Vinh Dang and Dino Kuznik Audio by David Imel and Ellis Rovin Graphics by Tim McMahon and Michael Emerick