PinkPantheress has been a prominent name in electronic music over the past year, but prior to the pandemic she was simply a university film student with little knowledge of complex music production. Utilising TikTok, the viral platform fast becoming the most powerful tool for artists, she skyrocketing herself into a string of top 40 hits, and is now touring worldwide. But how exactly did she execute such an agile rise? This video essay examines PinkPantheress' unique formula for success and how she has gone on to influence the broader music scene. Archive footage: Ivors Academy / Apple Music i-D M.B. Videothek BBC Sound of 2022 Spotify RADAR MASSHENDRIX BBC Radio 1s Live Lounge DAZED Pinkpantheress BBC Jesse Crankson PhoenixLP 220 PunkPantheress ChaseNRio Crown Family Music I AM NEXT Michael the Kid Fantano StiloReacts Lewis Vorn Perfectbeat rsuper96 TikTok archive: pinkpantheress bika_kumari Cozycordovaa Xxtristanxo User263798120 Kittycatmusicvideos .60secondsoundzz Ewalover666 Groovypixi Wokxo Pleasedonotperceiveme Rrosusss A.ttis Lilliana.oliver Dobbygonewild Vendetta.v._ Miss.sara.ann D3str0ymyypu55yy Jgambin0 Lmfao_sophie1 ..ykmelol Jrdnplmmr Wheresmyhuglol I_h3rt_fart_dog6969 Yourmomsf4vourite user105830932 Music in order of appearance: PinkPantheress - Just For Me PinkPantheress - Nineteen My Chemical Romance - Welcome To The Black Parade Pierce The Veil - King for a Day ft. Kellin Quinn Paramore - Never Let This Go Linkin Park - Forgotten PinkPantheress - Last valentines Signal Drift - And Yet… PinkPantheress - Noticed I cried Sweet Female Attitude - Flowers PinkPantheress - Pain Pink Pantheress - Passion PinkPantheress - All My Friends Know Example - Whisky Story Lily Allen - Smile Jamie T - If You Got The Money Just Jack - Starz In Their Eyes PinkPantheress - Take Me Home Pink Pantheress - Break It Off Adam F - Circles Central Cee - Obsessed With You ArrDee - Flowers (Say My Name) Digga D - Wasted PinkPantheress - Reason PinkPantheress ft. WILLOW - Where You Are Production: Producer - Sophie Misrahi Script Writer - David Renshaw Script Editors - Christine Ochefu, Chloe Lula, Carlos Hawthorn Editors - Rory Murphy, Sophie Misrahi Motion Graphics - Jono Canning Sound Mix - Guy Clarke Voice Over - Christine Ochefu