About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations) Sharks have been maligned in the media and because of this the world does not seem to care about the ongoing slaughter estimated up to 100 million individuals a year. William will be giving a personal account of his first shark encounter and the turning point in his life with regards to sharks and how they have been portrayed. This will include his close encounters with the tiger shark as well as the great white shark. William will also touch on the critical role of the shark in the marine ecosystem and what we, as individuals, can do to lessen the pressure on the over fishing of these magnificent animals.