For this episode of Keeping It Real, we have assembled a panel of experts to discuss some of the unique challenges and differences when working in resort markets. Susie Ellis, Greg Harrelson, and Marc Plotkin bring their wealth of experience to the table, offering invaluable insights into the intricacies of working in these unique environments. Join us as our expert panel shares their expertise on various aspects, including: - How they work with absentee owners - Being intentional with PPC - Using SEO to get out-of-state leads - How to pull data to prospect absentee owners - Talking to clients about secondary costs and insurance issues on the second home market - Addressing buyer concerns specific to the second home market Whether you're already immersed in resort real estate or considering venturing into this dynamic realm, this episode is a must-listen. Tune in to gain profound insights that will elevate your understanding and expertise in the ever-evolving landscape of resort markets. Learn more about how Real Geeks can help you grow your business today: https://hubs.ly/Q02jvQwR0