In this Biteable tutorial, Haily will show you how to compress your videos to reduce the file size and strike a balance between size and quality. Learn more here: https://btbl.co/compress-video 00:00 Intro to video compression 00:45 What are compressors? 01:03 Two ways to reduce a video file size 01:29 How to compress videos 02:28 Pro tips when compressing videos When you’re working with video, giant file sizes become part of your day-to-day but large videos take a lot of bandwidth for your audience to view and can cause your video hosting fees to skyrocket. Video compressors reduce video file size by removing or reducing the details. A compressor will look at each pixel in the frame and compress it by grouping similar pixels together. So instead of conveying data about every pixel in every frame, the video only conveys one data set about groups of pixels. Two types of video compression: 1. Lossless compression which removes redundant details or data from the file. This one isn’t so common for digital media and mostly used by photographers and videographers. 2. Lossy compression removes visual detail. Turns out you can remove quite a lot of detail before the human eye can perceive it. Tips for better video compression 1. Always save an uncompressed master copy. Every time you compress or export into a different file type, the file changes and it’s not always possible to undo. Keep your raws stashed away in a repository somewhere. 2. Work with higher contrasts and saturation. Low contrast and saturation make it difficult for compressors to group alike pixels as they’re all too similar. 3. Create a strong focal point. Videos with an obvious and visually-strong focal point will be easier to compress because pixels outside of the focal point will be lower-priority and can be grouped or removed in higher concentrations. 4. Remove all audio files on videos if you don’t intend to use the audio. A muted audio track still carries some data. Ready to go? You’ll need a video first. Sign up to Biteable and get browse our compression-friendly video templates today ► https://biteable.com/ - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Keep in touch: Instagram ► https://www.instagram.com/biteable Facebook ► https://www.facebook.com/biteable/ Twitter ► https://twitter.com/biteable/ - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - #VideoMarketing #VideoMaker #SocialMediaMarketing