Guy Laliberté changed the world of entertainment when he cofounded Cirque Du Soleil. Now, he's looking to create a brand new phenomenon with Lune Rouge Entertainment, the corporate parent company of the PY1 pyramid and the psychedelic shows inside. In 2015, he sold off most of Cirque—walking away with $1.5 billion to put into new endeavors. Two years ago, he launched Lune Rouge Entertainment—he has probably sunk $100 million into it between constructing the pyramid and developing the live entertainment—but it’s certainly the most visible part of his second act. And given how Cirque turned out, it could very well turn out to be more valuable than anything he has done since Cirque. Read the full profile on Forbes: https://www.forbes.com/sites/maddieberg/2019/08/13/guy-laliberte-cirque-du-soleil-py1-lune-rouge/#3a966a1c5fdc Forbes Portraits is a weekly series that profiles the billionaires, leaders and innovators using entrepreneurial capitalism to change the world. For more billionaire news sign up for the Forbes newsletter: https://newsletters.editorial.forbes.com/ Subscribe to FORBES: null Stay Connected Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter: http://www.twitter.com/forbes Forbes Video on Instagram: http://instagram.com/forbes More From Forbes: http://forbes.com/ Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.