Good old Facebook. With 955,000,000 worldwide users, it seems like just about everyone makes use of the social media giant to connect with friends, share photos, and update everyone they've ever met since grade school about their dinner plans. But what you may not realize is that Facebook's new timeline layout is enhancing the ability to construct our self identity by super-charging our memory. Philosophers have been arguing about the link between identity and memory since John Locke first proposed the idea in the 17th Century, but human memory has always been deeply flawed and limited. Now with Facebook's incredibly easy interface and ability to remember anything and everyone we want, people have a whole new way to understand their past and thus understand themselves! Let us know what sorts of crazy ideas you have, about this episode and otherwise: Tweet at us! @pbsideachannel (yes, the longest twitter username ever) Email us! pbsideachannel [at] gmail [dot] com Hosted by Mike Rugnetta (@mikerugnetta) Made by Kornhaber Brown (http://www.kornhaberbrown.com/) Music By: Roglok - http://archive.org/details/Out_Of_Disorder-4704 Roglok - http://vimeo.com/musicstore/track/21166 EatMe - Insert Toy For Coin - http://www.jamendo.com/en/track/303858/insert-toy-for-coin Want some more Idea Channel? Here's last week's episode: Is Homestuck the Ulysses of the Internet? https://www.youtube.com/watch?v=MLK7RI_HW-E Want another one? Here ya go:"Is William Gibson A Modern Day Oracle?" https://www.youtube.com/watch?v=kWeWBnRwjnw You want more? Check this one out: "Are Memes & Internet Culture Creating A Singularity?" https://www.youtube.com/watch?v=eNBOkp346G8