Here's how a Growth Hacker, Nelio Leone shows you the real consequences behind the words: "I've got nothing to hide". Follow his personal journey from Data Privacy Skeptic to Data Privacy Evangelist as he offers his vision for a "friendly tech" that empowers users while respecting basic rights. After having left a successful corporate career (Davidoff, Chanel, L'Oreal) to undertake an impossible task: help a random startup generate "Hockey Stick Growth". That random startup being Careem which was recently bought by Uber for 3.1B$. Soon after which he moved to Chang Mai to join a community of "Digital Nomads" where he met incredible humans building M$ businesses without investors, offices nor physical teams. With this knowledge and experience, Mr. Leone came back to Dubai to aid his friends grow the laundry start-up, "Washmen". In 14 months, without a team, Washmen grew by 5X+, and closed a multi M$ Series B; Facebook even built a case study on Washmen. Today, he helps entrepreneurs earn their own "Black Belt" in Growth Marketing, building awesome businesses that push the World forward. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx