Beauty & Tech has been at the forefront of innovations in CX space, and in this episode our guest Shanna Weinblatt, VP Innovation & Beauty at Coty (home to 50+ iconic brands such as Gucci, Burberry, and Kylie Cosmetics) talks about: 🌟 How CX journey has evolved post pandemic and what trends are here to stay 💡Merging of physical and digital retail experiences 🌟Role of influencers in today's CX economy ✨How Gen Apha & Gamers are a big segment for retailers and how brands can match their expectations 🔮The Future Vision: how data can enable & expedite the adoption of CX technologies of the future and how they’ll reshape customer-brand interactions 🔮Advantages for Global Brands: Global brands can leverage successful CX strategies, technologies, and marketing approaches from one region to another after adaptation and optimization 💡Challenges of new CX technology adoption 📈 Real Success Stories 🌟Tips for budding professions in the space of CX