Gricean Maxims are a vital part of how we understand each other: a set of... well, maybe "rules" is a bit strong. They're guidelines that we follow without realising it. And it's the reason that "asbestos-free cereal" sounds suspicious. Written with Molly Ruhl and Gretchen McCulloch. Gretchen's podcast Lingthusiasm is at http://lingthusiasm.com/ Gretchen's book BECAUSE INTERNET, all about the evolution of internet language, is available: 🇺🇸 US: https://amzn.to/30tLpjT 🇨🇦 CA: https://amzn.to/2JsTYWH 🇬🇧 UK: https://amzn.to/31K8eRD (Those are affiliate links that give a commission to me or Gretchen, depending on country!) Graphics by William Marler: https://wmad.co.uk/ Audio mix by Graham Haerther: https://haerther.net/ REFERENCES: Munroe, R. (2009). "Free". https://xkcd.com/641/ Grice, H.P. (1975). "Logic and Conversation," Syntax and Semantics, vol.3 edited by P. Cole and J. Morgan, Academic Press. Reprinted as ch.2 of Grice 1989, 22–40. 🟥 MORE FROM TOM: https://www.tomscott.com/ (you can find contact details and social links there too) 📰 WEEKLY NEWSLETTER with good stuff from the rest of the internet: https://www.tomscott.com/newsletter/ ❓ LATERAL, free weekly podcast: https://lateralcast.com/ null ➕ TOM SCOTT PLUS: null 👥 THE TECHNICAL DIFFICULTIES: null