An architectural concept is a design tool for: 1. The millions of decisions you have to make on any single project. 2. Communicating your design decisions to your clients / consultants. 3. Providing an objective reference point, in a subjective field such as design. In this video, I'll show you the process for developing the concept for a project we're currently working on. 0:00 Intro 3:20 Project Description 4:29 Analysis 9:44 Strategy - Original Source 10:15 Idea 1 10:53 Idea 2 11:35 Idea 3 12:00 Idea 4 16:36 Conclusion JOIN MY NEWSLETTER - https://www.damilee.com/newsletter Join the Discord Server https://discord.gg/wejrCMUMaK Membership tiers and donations https://ko-fi.com/damilee/tiers MY FAVOURITE TOOLS: My Youtube Camera Gear: https://kit.co/damilee/my-filming-kit My Studio Essentials: https://kit.co/damilee/dami-s-studio-essentials Book Recommendations: https://www.damilee.com/book-recommendations INSTAGRAM - https://www.instagram.com/damileearch TWITTER - https://twitter.com/damileearch LINKEDIN (plz send me a msg first!) - WHO AM I: I'm Dami, a licensed Architect living in Vancouver, BC. I make videos about architecture, career, and creativity. WEBSITE - https://www.damilee.com/ GET IN TOUCH: If you’d like to talk, I’d love to hear from you! Commenting on a video or tweeting @damileearch will be the quickest way to get a response from me, but if your question is very long, feel free to email me at hello@damilee.com. I try my best to respond to the emails, but unfortunately, there just aren't enough hours in the day!