Event hosted by: ArtCenter College of Design https://www.artcenter.edu/ In collaboration with Petrula Vrontikis - Designer, Author & Educator Chris Do shares his thoughts on the impact of AI on the creative landscape. He refutes the assumption that AI will only lead to smaller scoped work and more clients, and instead shares his personal experience of working with AI technology to scale himself and his business. He is currently building an artificial version of himself with a technology partner, and plans to use it to teach a billion people how to make a living doing what they love. He believes that as AI becomes more sophisticated, there will be a greater demand for people who can talk to the machine and understand art history, logic, and art direction. Chris also discusses the potential of AI in helping creators save time and increase efficiency. He talks about a suite of tools for social media that his company is using to auto-generate titles and thumbnails for videos. Chris believes that such tools will be in high demand as creators can spend hours trying to come up with the right title or thumbnail. He acknowledges that AI technology may evolve to become the art director, but believes that learning, growing, and trying new things is just part of human existence, and that the future tends to reward first movers. === Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://thefutur.com/shop 🚀 Futur Accelerator The step-by-step blueprint and coaching program designed to get your creative business off the ground: https://thefutur.com/accelerator 🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network: https://thefutur.com/pro ✍️ Other Courses, Templates, and Tools: https://thefutur.com/shop 🎙 The Futur Podcast: https://thefutur.com/podcast Recommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendations Music by Epidemic Sound: http://share.epidemicsound.com/thefutur Shorts Playlist: null == We love getting your letters. Send them here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Host: Chris Do Producer: Mark Contreras Cinematographers/Editors: Stewart Schuster, MOCS Media, Tasca Studios Futur Theme Music: Adam Sanborne http://www.adamsanborne.com/ Typefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic