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Graham Stephan has grown his channel to become the biggest in the finance niche, but what are his growth secrets? Is he really the smartest entrepreneur on YouTube?
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Video notes
Graham Stephan has gone from a real estate agent making videos on his iphone, to the king of finance youtube, bringing in millions of views each month. Now anyone that grows to be the biggest channel in their niche, knows a thing or two about the algorithm…
Now some of you might already know that the finance niche is very lucrative, but there’s a lot more to this than meets the eye Which takes us on to our first step, graham leverages his ad revenue. So for those who don’t know, different channels get different RPMs, which is the amount youtube pays you per 1,000 views.
So with that done let’s get straight into step 2 - Graham understands how to sell on youtube. When people think about the most important skills for creators, they’ll often say editing, photoshop or talking on camera….but one of the most underrated skills is finding a way to sell in a genuine but effective way
However, there’s still an unanswered question from earlier. Graham makes 400k a month, but he’s confirmed that only half of this is ad revenue. Which introduces step 3 - Graham sells things that scale
My name is Paddy Galloway and I hope you enjoy this video
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