No stranger to the DFW growing community, Michael Bell runs a small farm just outside Dallas, TX. He sells direct to consumer seasonal salad veggies directly to his clients on his low-stress terms. If you think you need a lot of acreage or even a water supply, check out what Michael has accomplished, truly keeping a manageable scale as he bootstraps his way to long-term farming goals. TIMESTAMPS: 00:00 Intro to small-scale farming at Dallas 1/2 Acre 12:34 Reclaiming new farmland and cover cropping 19:44 Planning to farm after retirement 20:45 Direct-to-consumer sales channel 24:18 Overcoming pricing fears 29:07 Aligning goals between customer, farm, and personal needs 33:45 Finding customer mavens 34:58 Farm Ambassador leadership opportunities 42:56 Seasonal eating 45:46 Niche idea: Baby Food 50:05 Worst added value ideas 51:43 Introverted farmer speeches 55:31 False assumptions in small farming 58:22 What customers wished farmers knew 1:08:13 Audience Q&A 1:20:58 Bell asks BSF www.bootstrapfarmer.com