Viewers like you help make PBS (Thank you 😃) . Support your local PBS Member Station here: https://to.pbs.org/donateidea Get 10% off a custom domain and email address by going to http://hover.com/IdeaChannel What could be blacker than black? -- Q+A POSTS! -- You got questions? We got answers! Whatever you’re curious about ask us in the pinned comments below or in these places: REDDIT https://www.reddit.com/r/pbsideachannel/comments/6kbnj6/ask_me_some_questions_that_i_can_answer_on_idea/ FACEBOOK https://www.facebook.com/pbsideachannel/posts/767742646731763 TWITTER https://twitter.com/pbsideachannel/status/880605739588493312 -- We got merch! http://bit.ly/1U8fS1B Tweet us! http://bit.ly/pbsideachanneltwitter Idea Channel Facebook! http://bit.ly/pbsideachannelfacebook Talk about this episode on reddit! http://bit.ly/pbsideachannelreddit Idea Channel IRC! http://bit.ly/pbsideachannelirc Email us! pbsideachannel [at] gmail [dot] com In which we discuss #ShareTheBlack - the strange color war that has arisen around the invention of a new shade of black–VANTABLACK–by British Nanotech firm Surrey Nanosystems, who licensed the shade exclusively to the artist Anish Kapoor. Can you exclusively license a color? Yes - but its weird - and only been done in very specific ways up to now. The conversation leads us to a place where we have to ask … what is color? And what exactly do artists make? -- ONLINE SOURCES -- Behold the New Vantablack 2.0 - http://artnt.cm/2s77xje Anish Kapoor Gets Exclusive Rights - http://bit.ly/2s73T9g Anish Kapoor - http://bit.ly/2s74EPD What You Can Do With Vantablack - http://nyti.ms/2s6XZ7T The "World’s Blackest Black" Creators - http://bit.ly/2s75jAL Artist Continues War with Anish Kapoor - http://artnt.cm/2s6Y1g1 The Story of International Klein Blue - http://bit.ly/2s77J1W Can an artist ever really own a colour? - http://bit.ly/2s6Qi1F World's Blackest Material Now Comes in a Spray Can - http://bit.ly/2s74Cr3 10 Colors That Might Get You Sued - http://read.bi/2s7bmFc Stuart Semple creates cherry-scented version of Vantablack - http://bit.ly/2s71DyU Anish Kapoor flaunts use of "world's pinkest pink" - http://bit.ly/2s6ZXFu 'You could disappear into it' - http://bit.ly/2s6zwQd Cadbury's attempt to trademark Dairy Milk purple blocked - http://bit.ly/2s6CAfr -COMMENT RESPONSES TO LAST WEEK’S EPISODE- https://www.youtube.com/watch?v=QK0YDiq6NWo -TWEETS OF THE WEEK- https://twitter.com/LeifontheWind/status/875244326200193024 https://twitter.com/TomRivlin/status/874583463449460736 ---------------------------------------­­­­­­­­­­­­­­­­­------------------------­-­-­-­ Written and hosted by Mike Rugnetta (@mikerugnetta) (who also has a podcast! Reasonably Sound: http://bit.ly/1sCn0BF) Made by Kornhaber Brown (http://www.kornhaberbrown.com/)