In this 3-part series, you'll learn how Ahrefs created a SEO statistics blog post and built links to the page step-by-step. ►Episode 1◀ In Episode 1, you'll learn how we carefully constructed a piece of link bait. We cover how we strategically chose which SEO stats to include in our blog post and how writing a blog post relates to link building. ►Episode 2◀ In this episode, we'll walk you through our link building process for our SEO stats post. You'll learn our link prospecting process and we'll share all of the stats and results from our outreach campaigns. ►Episode 3◀ In this episode, we'll share two PPC campaigns we ran to statistics pages and backlinks we were able to earn as a result of the PPC campaigns.